Supermarket Delivery Apps in Korea: The Complete Guide

Online grocery shopping in Korea has grown rapidly in recent years, driven by convenience, speed, and tech-savvy consumers. Whether you're a local resident or an expat looking to avoid crowded aisles and language barriers, there’s a wealth of Korean supermarket delivery apps that bring fresh produce, household items, and daily essentials straight to your door.

Here’s everything you need to know.

Top Supermarket Delivery Apps in Korea

Credit: Logo from the official website

1. SSG.COM (신세계몰 / 이마트몰)

• Operated by: Shinsegae Group (parent company of Emart)

• Features:

  • Scheduled same-day, next-day, or early morning delivery

  • Access to Emart, Emart24, Emart Traders inventory

  • Weekly sales, coupon stacking, reward points

  • One of the largest delivery networks in Korea

• Log In / Sign Up:

  • Create an account on ssg.com

  • Requires Korean phone number (or certified foreign phone)

  • Use integrated Shinsegae/SSG login, or social logins (Naver/Kakao)

    

    Credit: Logo from the official website

2. Coupang (쿠팡)

• Known for: Rocket Fresh (로켓프레시) service

• Features:

  • Early morning delivery by 7 AM if ordered the night before

  • Seamless app design in English

  • Subscription options for free delivery (Rocket Wow)

• Log In / Sign Up:

  • Simple sign-up via email or social login (Google, Apple, Naver)

  • Foreign credit cards accepted

  • Address input supports English or Korean

    

    Credit: Logo from the official website

3. Market Kurly (마켓컬리)

• Focus: Premium groceries, imported goods, healthy lifestyle

• Features:

  • Early morning “dawn delivery” (샛별배송) by 7 AM in Seoul and surrounding areas

  • High-quality imported produce and meats

  • Clean, minimalist interface available in English

• Log In / Sign Up:

  • Sign up via email or mobile

  • Korean phone verification required

  • Foreign cards supported with local billing address

    

    Credit: Logo from the official website

4. Baemin (배달의민족) - Emart Now / Quick Commerce

• Category: Food delivery meets groceries

• Partnership: Offers 1-hour delivery from Emart

• Features:

  • Grocery delivery from nearby Emart or convenience stores

  • Live tracking and time-slot selection

  • Integrated into Baemin app for fast access

• Log In / Sign Up:

  • Baemin account (Kakao/Naver/Email login)

  • Easy payment via KakaoPay, NaverPay, or card

    

    Credit: Logo from the official website

5. GS Fresh Mall (GS프레시몰)

• Operated by: GS Retail (GS25, GS Supermarket)

• Features:

  • Daily essentials, meat, snacks, frozen goods

  • Delivery from your nearest GS store

  • Subscription packs and loyalty points

• Log In / Sign Up:

  • Korean phone verification required

  • Social logins supported

  • Mobile app mainly in Korean

    

    Credit: Logo from the official website

6. Homeplus Mall (홈플러스몰)

• Operated by: Tesco Korea affiliate

• Features:

  • Same-day or next-day delivery

  • Big family packs and bulk discounts

  • English not supported; app in Korean only

• Log In / Sign Up:

  • ID/password or mobile login

  • Requires Korean phone number and name matching

  • Foreign card support is inconsistent

    
    

For Foreigners: Language, Payments, Tips

Requirement	Availability
Language	Coupang & Market Kurly have English interfaces
Foreign Cards	Accepted on Coupang, Market Kurly, and sometimes SSG
Phone Number	Most apps require Korean numbers for SMS verification
Help Services	Use expat concierge services (e.g., Wonderfully, JournEASE) if needed

Tip: For non-Korean speakers, Coupang and Market Kurly offer the most seamless experiences thanks to language support, customer service, and broad product selection.

How to Sign Up (Typical Process)

1. Download the app from Google Play or App Store.

2. Tap 회원가입 (Sign Up) or create an account using Kakao, Naver, Apple, or Google.

3. Verify your phone number using SMS (Korean number preferred).

4. Enter address in Korean or English (postal code is essential).

5. Add a payment method (Korean credit card, or foreign card if supported).

6. Start shopping! Add items to your cart, pick a delivery window, and check out.

   
   

Delivery Options Comparison

App	Same-Day	Dawn Delivery	1-Hour Delivery	English
SSG.COM	✅	✅	❌	❌
Coupang	✅	✅ (Rocket Fresh)	❌	✅
Market Kurly	❌	✅	❌	✅
Baemin	✅	❌	✅ (Emart Now)	❌
GS Fresh Mall	✅	❌	❌	❌
Homeplus Mall	✅	❌	❌	❌

Korea’s supermarket delivery ecosystem is fast, reliable, and getting better every year. Whether you want your groceries at dawn or within the hour, there’s an app for you. While some apps pose language and payment barriers for foreigners, services like Coupang and Market Kurly are expat-friendly and highly rated.

If you're settling in Korea long-term, getting set up with SSG.COM and Baemin opens access to deep sales, loyalty programs, and a full Korean grocery experience.